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“How Did This Get Made”, “Dead Eyes”, “Popcast”, “Consider This”, “On the Media”: all over the world, the podcast market...
The growth of digital audio has already been spectacular. It has increased with the rise of teleworking.
Attribution modeling allows advertisers to analyze and assign credit to marketing touchpoints. But what if there were many digital touchpoints...
Digital audio advertising continues to be a strong trend in the digital marketing industry. The growth of digital audio listening...
The growth of digital audio represents a historic opportunity for advertisers to benefit from the same advantages with programmatic audio...
After a decade of audience growth, podcasts remain a relatively untapped medium for advertisers. They offer a huge potential for...
Low awareness usually indicates a sales or marketing issue, depending on what exactly it is that has low awareness. However,...